Display System Continued

Model Making: My model has turned out quite different from my original sketches. I arrived at the display system below by first constructing modular units from my sketches. I then arranged them in many different
positions until I found a configuration that accomodated my hexagonal necklace box. The entire display is based on a hexagonal shape - whole and half units. I was able to allow the tall units to float by creating a full hexagonal base back and front. I have been working on the graphics to apply to this model but they are not quite ready.


Display model shown from the front where graphics will be
applied to the two tall half hexagonal shapes.





Display model photgraphed from
above to show necklace box on a
hexagonal platform.



Display System

The Assignment: Design a free standing of counter-top display system that holds a multiple quantitiy of your product or product + container and reinforces the ideas you developed in the postcard, branding and container tasks.
Exploration: In approaching this assignment I explored the hexagonal shape online and came across an interesting site called webmineral.com which explored Crystallograph, a method of creating paper models of crystall formations. These models are quite intricate and got me thinking of different was to create my display model.
Sketches: Below are a few of several sketches for a counter-top display. I have tried to simplify the
hexagonal shaped elements with every attempt as I progress with my design, keeping in  mind ways to express the branding concept, promote the Venetian glass necklace and attract the right audience to the product.

Packaging / Container Continued

Ater many hours of measuring, cutting and pasting, I have finally finished the box for my Venetian glass
necklace. I constructed two different inside center pieces but am leaning toward the more intricate and
interesting star configuration. Having kept everything monochromatic as a backdrop for the necklace,
I believe the star makes the box that more special as a keepsake item.



Outside of the box showing the positve
and negative top and sides.



The silver and red interior with star
center piece.



The silver and red interior with a simple
hexagonal center piece.

                                                                

Packaging / Container Continued

I have finally made a model of a box inspired by the geometric 6 sided elements of the necklace's
beads and metal clasp. After I made the bottom, I realized the box needed a center piece to hold
the necklace in place. This week I went in search of silver and red papers for the interior of the
box. The exterior will be done in black and white graphics to reflect the simplicity of the  black
and white jewelry piece. A touch of red on the exterior will hint at the red lined interior that will
enhance the positive-negative contrast of the necklace. Now to piece it altogether.




Model of six sided box with paper choices.



Box was inspired by the six sided beads.

                                                                                          



Color and graphic layout studies for inside and outside of box.

 

Packaging / Container

THE ASSIGNMENT: Design a package or container that supports and further develops
 the ideas from the creation of the postcard and branding task for my Venetian glass necklace.

DESIGN INTENT: My objective in designing an appropriate container for my Venetian glass
necklace is threefold: (1) brand identity, (2) configuration of the container and (3) storage
requirements of the glass necklace. I'm approaching brand identity by attempting to
incorporate the jeweler's geographic origins which have everything to do with his glass
blowing craft and the simplicity and elegance of his product. The container itself should
provide protection for the necklace and be a reusable package to store the necklace
as well as a travel keepsake. Thus, it should have a flat profile to fit nicely into a suitcase.
Because the necklace is glass, it needs protection. It also needs to be stored in a circular
configuration so that the glass beads do not cut through the wire on which they are strung.



The next sketch model I will be constructing.

SKETCH MODELS: In the various sketch models below I have been exploring different geometric configurations of the bead shape as container shape. I will be continuing this until I reach the right
solution and size for the packaging.



Sketch models I have explored to date.



BRANDING

ASSIGNMENT: The intent of this exercise is to develop the optimal graphic strategy for representing an object in a way that highlights its unique qualities, assets and potential uses.

DESIGN INTENT: My object is a Venetian glass necklace crafted by a native Venetian, internationally known, glass blower whose studio is on the island of Murano. I wanted to represent the origins of this piece graphically as well as indicate that it is a statement piece of jewelry on its own. By choosing a recognizable Venetian landmark, San Marco Square, I was able to achieve its origins. Representing the necklace as fireworks over Venice gave it a special and spectacular presence in the composition. The motion of the necklace reflects the swirling quality of a fireworks display that one has to crane one's neck to visually take in. I reiterated the composition of  the necklace from my POSTCARD but intentionally reversed the positive-negative elements to achieve the night sky being lit up by the contemporized pyrotechnics.

MEDIUMS:  Cut and paste paper, photography, Photoshop, Power Point. Photo courtesy
of  Bergstresser Images.



Initial concept sketch.





Cut and paste original



Final branding piece.







                         .                                                                              

                                                          

Postcard

THE ASSIGNMENT: Identify your object of choice. Make a postcard expressing your
reflection/analysis of the design/object using the written and graphic languages.

OBJECT: A Venetian glass statement necklace.
                  
DESIGN INTENT: To create a postcard using the strength of the design elements of the necklace
itself, i.e. positive negative elements, contrast, rhythm, simplicity, retpetition contemporary
design, matte and shiny surfaces.

DESIGN PROCESS: Detailed photograph of the object. Grasping the sciara scuro elements
of the design. Creating a geometric pattern of the design. Creating a composition from the
sciara scuro imag and geometirc pattern..

POSTCARD: Combinig the design elements with font to give a contemporary portrayal of
the necklace and show its rhythmic motion and simple beauty.

MEDIUMS: Colored card stock, pen and ink, graphite, metallic pen, Photoshop and Powerpoint.